Seven Mayfair Real Estate Development marked its grand entry into Dubai’s property landscape with the official unveiling of its first project, Mayfair Nexus, valued at AED 1 billion. The debut event, held at the project site in Wadi Al Safa 7, set a new benchmark for experiential launches with its theme “Imagination Comes to Life.”

The evening brought together a distinguished audience of industry leaders, partners, and real estate professionals, offering an immersive journey through the brand’s vision — from architectural showcases to a breathtaking drone show that lit up the night sky, symbolizing imagination transforming into reality.

Reflecting on the milestone, Adnan Arshad, CEO and Co-Founder of Seven Mayfair Real Estate Development, described the launch as “a proud and emotional moment.”
“The turnout tonight has been phenomenal — the atmosphere, the energy, the support from our partners — it truly feels like the beginning of something special,” said Arshad. “This isn’t just a launch event; it’s the first real expression of who we are as a brand and what Living, As You Imagined stands for — turning thoughtful design and genuine intent into spaces people can actually connect with.”

The drone show served as a striking visual metaphor for Seven Mayfair’s design philosophy. “It wasn’t just lights in the sky — it told the story of how imagination transforms into reality,” Arshad explained. “That’s exactly what Mayfair Nexus represents: a concept that started as an idea and evolved into a community. The show was our way of visually celebrating that transformation.”

Designed by acclaimed architect Tony Ashai, Mayfair Nexus embodies a blend of modernity and timelessness. Featuring nine residential towers, 434 apartments, and over 88,000 square feet of retail and F&B space, the development is envisioned as a holistic lifestyle community centered on livability, transparency, and emotional connection.

“Tony understands emotion in architecture,” Arshad noted. “His ability to design spaces that feel calm and intuitive was exactly what we wanted. Together, we’ve built something modern yet timeless — a place where architecture complements life beautifully.”

Reinforcing its commitment to integrity, Seven Mayfair emphasized that Mayfair Nexus is fully RERA-approved and secured by an Escrow account, ensuring complete financial clarity for investors and buyers. “Transparency is at the core of everything we do,” said Arshad. “Every milestone, every payment, every update follows a regulated and visible process — because trust is built through openness.”

Since its reveal, Mayfair Nexus has seen strong interest from both end-users and investors. The project offers a balanced 50/50 payment plan and is scheduled for completion in Q4 2028. “End-users value the livability and practical layouts, while investors appreciate the balanced approach and sensible pricing,” Arshad added. “It’s premium, but grounded in real-world needs.”

To further engage Dubai’s broker community, Seven Mayfair launched the Mayfair Broker Champions Contest, running until January 31, 2026, with substantial rewards for top-performing agencies and individuals. “Brokers are essential to our success, and we want them to grow with us,” said Arshad. “It’s a transparent, results-driven program that celebrates performance and partnership — two things that define our brand.”

Echoing the sentiment, Fauzaan Malkani, Managing Director and Co-Founder of Seven Mayfair, said, “Last night wasn’t just the launch of a project; it was the beginning of our story. Mayfair Nexus represents our belief that real estate should be built on transparency, trust, and timeless design.”

He added, “Our philosophy, Living, As You Imagined, reflects how we approach every detail — from architecture to community planning. It’s about transforming imagination into livable, meaningful spaces that people can truly call home.”